Your Google Ads agency in the Amsterdam area
Google is the only place to advertise where people are looking for you specifically. That makes it valuable — and expensive, because your competitors know it too.
Where it usually goes wrong
Most accounts we take over lose money in the same two places. The first is the search terms report: without a negative keyword list, you spend months paying for people who were looking for something completely different. We have seen accounts where a third of the budget went on searches that could never have produced a customer.
The second is the landing page. Someone searches for a specific product, clicks, and ends up on your homepage. Now they have to keep searching themselves — and they won’t.
What almost nobody works out in advance: what you can afford to pay per click. That varies enormously by sector. In hospitality you pay around two euros, in legal services almost ten. So a low cost per click tells you nothing. What counts is what a customer is worth and how many clicks you need to win one.
How we help
Google Ads management: setting up and running campaigns
Search, Shopping and Performance Max. Adjusted daily, not checked once a month.
Making sure the measurement is right
Without accurate conversion tracking, every optimisation is a guess. We check it before we start.
The page your traffic lands on
Every ad group deserves a page that matches what the ad promised.
“Very happy with the quality, the results and the commitment. Thank you!”
M. van Soest
CEO @ Soest Machinery
How we did it
BikeFairBikeFair is a fast-growing online marketplace for…→
Soest MachinerySoest Machinery is a Dutch manufacturer of industrial…→
RelaxRelax is a yogawear brand that brings comfort and quality…→
Wondering where your budget is going? We’ll look through your account with no obligation and tell you honestly whether there is anything to gain.
Book a call →