The best idea on the wrong channel is money down the drain.
Building reach first and then following up in a targeted way works better than switching everything on at once. People who already know you respond differently to the same message — which is exactly what retargeting plays on.
Joining in because a platform is growing is not a reason. The question is whether your buyers are there and whether you can put enough budget into it to stand out. If not, staying out is the better choice.
Changing settings every day stops a campaign from getting out of the learning phase. We check daily and step in weekly, unless something is clearly going wrong.
A question or project on this topic?